About Sam

15+ years of experience across B2B growth and technology

I'm Sam (Sumendra) Pandav, an independent growth consultant helping B2B SaaS, FinTech and technology companies turn marketing into measurable pipeline and revenue.

My experience spans B2B SaaS, software, ecommerce, healthcare, analytics and technology companies across the USA, UK, Ireland, Germany, and Canada.

How I work

Senior expertise, direct accountability

Since August 2020, I've worked independently and full-time with companies that want experienced growth leadership without the layers of a traditional agency.

I deliberately work with a small number of clients at a time, so every engagement gets the focus, context and hands-on attention it deserves.

What you can expect

Focused, accountable and built around growth

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Pipeline first

Senior involvement

Data + experience

Focused partnerships

Marketing decisions start with qualified pipeline and revenue—not clicks, traffic or vanity metrics.

You work directly with me throughout the engagement, from strategy and measurement to execution and optimization.

I combine performance data, market experience and practical execution to make better growth decisions.

I intentionally limit the number of active clients so I can stay deeply involved in each business.

Experience across growth & technology

Built across platforms, markets and growth stages

My career has taken me from the early days of Windows 98 and manual marketing workflows to today's automated, data-driven and AI-powered systems. That perspective helps me understand both the fundamentals and the technology shaping modern growth.

I've worked with companies including Tata Communications, D-Link, Datos (SEMrush), AssetAnalytix, Spodeco GmbH (Bidibadu), Shootsta, Deskera, Clarion Technologies, vaylens and Financefair, along with many other B2B, SaaS, software, ecommerce, healthcare and analytics businesses.

Independent since 2020

One senior partner, from strategy to execution

Since August 2020, I've worked as a full-time independent consultant, partnering directly with businesses that are serious about improving growth performance.

I prefer focused, fixed-scope engagements where expectations are clear, priorities are aligned and the work can stay focused on measurable business outcomes.

Let's talk about your growth goals

If you're looking for a senior growth partner who can understand the business, identify the opportunities and stay close to the execution, let's talk.